Trustifi Adds Automated DLP Rule-Setting Tool that Caters to Vertical Markets

Based on customer demand, Trustifi now provides preconfigured, one-click rule settings for email security in healthcare, finance, education, & general business

LAS VEGAS, NV / ACCESSWIRE / August 14, 2024 / Trustifi, the premier provider of AI-driven, next-generation email cybersecurity solutions, announces that it has created a new set of automated rule-setting options for its powerful software suite. These one-click tools allow managed service providers and IT administrators to automatically implement the most commonly-used set of data loss prevention (DLP) rules for several prevalent industries, respectively: the healthcare, financial services, and education markets; plus a more general setting that's applicable to a range of global businesses.

As AI-powered algorithms and automation continue to make routine workplace tasks less time-consuming, businesses are looking for new ways to create efficiencies and expand productivity with their technologies. Trustifi's automated DLP rules for email security accomplish that, saving time and labor for users by establishing a selection of tried-and-true rules for some of IT's most populated markets.

DLP rules allow administrators to control how users can share and treat email content outside their given organizations, avoiding inadvertent exposure of sensitive material such as personal identifying information or financial data. For instance, administrators can block users from dubious email sharing activities, thereby reducing risk. Rules can also divert mail with specific content to a selected folder based on defined circumstances. Trustifi's pre-configured rules can be customized and modified as needed to meet the individual needs of any client, as has always been the case with the solution. This new update allows for a one-click setting in addition.

Certain markets have strict parameters on how email must be treated, such as HIPAA regulations in healthcare and PCI guidelines for digital transactions. Automated, pre-configured rules for specific markets help administrators more easily comply with these mandates, enabling companies to streamline their onboarding processes, rapidly establish effective network policies, and better protect against email data compromise.

To create this new AI-assisted tool, Trustifi's engineers studied configurations used by hundreds of successful email cybersecurity customers, determining the optimal rules and settings for the IT market's four most lucrative and widely-established fields. The feature was developed by popular demand from Trustifi's customer base, to address real-world needs and introduce more bespoke automation and self-service capabilities.

"Trustifi's innovation has been acclaimed throughout the cybersecurity industry, yet we never stop conferring with customers on how to enhance our offering," said Rom Hendler, CEO and co-founder of Trustifi. "The marketplace is transforming at an amazing pace, and our solutions continue to evolve, addressing new challenges and delivering greater functionality. Enhanced automation and ease-of-use are a continued priority, resulting in one of our community's most unique and capable email cybersecurity packages. The new, auto-configured DLP rule options are part of that legacy."

Trustifi offers a comprehensive suite of API-based email cybersecurity solutions. Its sophisticated, AI-driven tools go beyond the typical white-listing and black-listing of malicious IP addresses used by most traditional solutions. Trustifi's software can interpret questionable language, recognize infected attachments and images, and flag keywords that indicate an attack. As GenAI delivers more capabilities to hackers and nefarious actors, the sheer volume of convincing threats received in the business community has dramatically escalated, creating an urgent need for robust, intuitive, AI-based protection.

Trustifi was recognized in the 2023 Gartner Market Guide for Email Security* for its Outbound Shield, Inbound Shield, and Account Takeover Protection solutions. Trustifi's products have repeatedly been acknowledged by esteemed sources such as CRN magazine, ChannelVision magazine, MSP Today, the American Business Association, the BIG Fortress Cybersecurity Awards, Expert Insights, the Cybersecurity Breakthrough Awards, SourceForge, and the Golden Bridge "Globee" Awards. The company's new Email Security Awareness Module was just named a finalist in the email security category of CRN magazine's prestigious Tech Innovators competition.

*Gartner, "Market Guide for Email Security", Ravisha Chugh, Peter Firstbrook, Franz Hinner, 13 February 2023. GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

https://go.trustifi.com/gartner-email

About Trustifi

Trustifi is a cybersecurity firm featuring solutions delivered on a software-as-a-service platform including sophisticated AI-driven tools. Trustifi leads the market with the easiest-to-use and deploy email security products providing both inbound and outbound email security from a single vendor. The most valuable asset to any organization, other than its employees, is the data contained in its email, and Trustifi's key objective is keeping clients' data, reputations, and brands safe from all threats related to email. With Trustifi's Inbound Shield, Data Loss Prevention, Account Takeover Protection, and Email Encryption, clients are always one step ahead of attackers. www.trustifi.com

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Contact:

Suzanne Mattaboni
CommCentric Solutions
610 737-2140
smattaboni@commcentric.com

SOURCE: Trustifi



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