AiAdvertising Reports Second Quarter 2023 Financial Results

1H 2023 Revenue up 34% to $3.8 Million Driven by Platform Licensing and Digital Marketing

AiAdvertising, Inc. (OTC: AIAD), a next-generation AdTech company focused on harnessing the power of artificial intelligence (AI) and machine learning (ML) for today's marketing leaders, has reported its financial and operational results for the second quarter ended June 30, 2023.

Key Second Quarter and Subsequent 2023 Highlights and Business Update

  • Revenue for Q2 2023 was $1.6 million, down slightly from $1.6 million in Q2 2022
  • Revenue for the six months ended June 30, 2023, and 2022 was $3.8 million and $2.8, respectively, an increase of 34%.
  • Platform License revenues for the quarter ended June 30, 2023, decreased by 31% to $0.2 million.
  • Digital Marketing revenues for the quarter ended June 30, 2023, increased by 22% to $1.2 million.
  • Net Loss for the quarter ended June 30, 2023 decreased by 8% to ($1.8) million.
  • Net Loss for the six months ended June 30 2023 decreased by 41% to ($2.7) million.
  • Net Cash used in the six months ended June 30, 2023 was $3.3 million, compared to cash used of $2.9 million a year ago.
  • Received a $5.0 million equity investment to fuel the next phase of growth, including further development of AiAdvertising’s Campaign Performance Platform and to create a new focus area serving customers valuing founding American principles.

Management Commentary

“The first half of 2023 was marked by continued improvement for our top and bottom lines, highlighted by a 34% increase in revenue from 2022,” said Jerry Hug, Chairman and CEO of AiAdvertising. “While our second quarter revenue remained essentially flat, strong client activity in Digital Marketing again pulled revenue forward into Q3. This variable revenue recognition has driven a record revenue backlog that now stands at nearly $2.0 million.

“During the quarter we received a strategic investment of $5.0 million from Hexagon Partners to enable us to focus on further development of our Campaign Performance Platform, applying AI and ML technologies to marketing and advertising solutions. Our AI-powered AdTech software and optimization services allow advertisers to eliminate guesswork, predict creative, and prove performance. We continue to see interest from direct-to-consumer brands that are looking to deploy large budgets at scale without having to add headcount.

“In conjunction with today’s filing of our 10-Q for the period ended June 30, 2023, we have regained compliance with our filing requirements and our team is working with counsel, regulators and the exchange to regain our listing and resume trading as soon as possible.

“Looking to the second half of 2023, we are focused on delivering superior results to our clients with our revolutionary Campaign Performance Platform and executing on our revenue backlog. We expect to provide updates on new business initiatives and new business traction in the near future as we continue to build shareholder value,” concluded Hug.

Second Quarter 2023 Financial Results

Revenue for the quarter ended June 30, 2023, and 2022 was $1.6 million and $1.6 million, respectively, a decrease of 2%. The decrease was primarily due to strong client activity in Digital Marketing for the first fiscal quarter, pulling revenue forward. The Platform License segment revenues for the quarter ended June 30, 2023, decreased by 31% to $0.2 million from the prior year. Digital Marketing revenues for the quarter ended June 30, 2023, increased 22% to $1.2 million.

Revenue for the six months ended June 30, 2023, and 2022 was $3.8 million and $2.8 million, respectively, an increase of 34%. The increase was primarily due to strong client activity in Digital Marketing and Platform license revenue. The Platform License segment revenues for the six months ended June 30, 2023, decreased by 0% to $0.3 million from the prior year. Digital Marketing revenues for the six months ended June 30, 2023, increased 62% to $2.9 million.

Total operating expenses for the quarter ended June 30, 2023, were $2.0 million, compared to $2.0 million in the prior year. Total operating expenses for the six months ended June 30, 2023, were $3.4 million, compared to $4.3 million in the prior year.

Operating activities for continuing operations used $3.4 million in net cash for the six months ended June 30, 2023, compared to $2.9 million for the quarter ended June 30, 2022.

Net loss for the quarter ended June 30, 2023, was ($1.8) million, as compared to a net loss of ($2.0) million in 2022. The decrease in net loss for the period was primarily due to recognition of ERC tax credits and reduced employee and SG&A expenses. Net loss for the six months ended June 30, 2023, was ($2.7) million, as compared to a net loss of ($4.6) million in 2022.

Cash and cash equivalents totaled $2.1 million at June 30, 2023, as compared to $0.1 million at December 31, 2022. In April 2023, the Company received a $5.0 million equity investment from Hexagon Partners.

John C. Small, Chief Financial Officer of AiAdvertising, added, “As of today, we believe that our existing cash, together with the recent strategic investment of $5.0 million from Hexagon Partners, the $0.7 million in short term receivables, and $9.2 million that currently remains available under our $10.0 million Equity Line of Credit with GHS Investments LLC (“GHS”), will be sufficient to meet our anticipated capital requirements to fund planned operations.”

About AiAdvertising

AiAdvertising, Inc. (OTC: AIAD) is a next-generation AdTech company that is harnessing the power of artificial intelligence (AI) and machine learning (ML) to build software for today’s marketing leaders. We are focused on eliminating waste and maximizing the return on digital ad spend.

Our flagship product, the Campaign Performance Platform, is a subscription-based, end-to-end Ad Management solution. The platform empowers brands and agencies to easily target, predict, create, scale, and measure hyper-personalized campaigns.

For more information about the Company, please visit www.AiAdvertising.com or our LinkedIn or Twitter pages.

Forward-Looking Statements

This press release may contain “forward-looking statements.” Forward-looking statements are neither historical facts nor assurances of future performance. Instead, they are based only on our current beliefs, expectations, and assumptions regarding the future of our business, future plans and strategies, projections, anticipated events and trends, the economy, and other future conditions. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks, and changes in circumstances that are difficult to predict and many of which are outside of our control. Our actual results and financial condition may differ materially from those indicated in the forward-looking statements. Therefore, you should not rely on any of these forward-looking statements. Important factors that could cause our actual results and financial condition to differ materially from those indicated in the forward-looking statements are included in our filings with the Securities and Exchange Commission, including the “Risk Factors” section of our annual report on Form 10-K for the year ended December 31, 2022. Any forward-looking statement made by us in this release is based only on information currently available to us and speaks only as of the date on which it is made. We undertake no obligation to publicly update any forward-looking statement, whether written or oral, that may be made from time to time, whether as a result of new information, future developments, or otherwise, except as may be required under applicable law.

AIADVERTISING, INC. AND SUBSIDIARIES

CONDENSED CONSOLIDATED BALANCE SHEETS

(UNAUDITED)

 

 

June 30,

2023

 

December 31,

2022

 

 

(unaudited)

 

 

 

 

 

 

 

 

 

ASSETS

 

 

 

 

 

CURRENT ASSETS

 

 

 

 

 

 

 

Cash

 

$

2,409,646

 

 

$

55,831

 

Accounts receivable, net

 

 

727,932

 

 

 

95,300

 

Prepaid and other current Assets

 

 

202,859

 

 

 

105,076

 

TOTAL CURRENT ASSETS

 

 

3,340,437

 

 

 

256,207

 

 

 

 

 

 

 

 

 

PROPERTY & EQUIPMENT, net

 

 

86,560

 

 

 

102,659

 

RIGHT-OF-USE ASSETS

 

 

169,319

 

 

 

175,974

 

 

 

 

 

 

 

 

 

OTHER ASSETS

 

 

 

 

 

 

 

Lease deposit

 

 

8,939

 

 

 

8,939

 

Goodwill and other intangible assets, net

 

 

20,202

 

 

 

20,202

 

TOTAL OTHER ASSETS

 

 

29,141

 

 

 

29,141

 

 

 

 

 

 

 

 

 

TOTAL ASSETS

 

$

3,625,457

 

 

$

563,981

 

 

 

 

 

 

 

 

 

LIABILITIES AND SHAREHOLDERS’ EQUITY (DEFICIT)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

CURRENT LIABILITIES

 

 

 

 

 

 

 

Accounts payable

 

$

1,457,419

 

 

$

2,071,122

 

Accounts payable, related party

 

 

-

 

 

 

10,817

 

Accrued expenses

 

 

23,545

 

 

 

39,233

 

Operating lease liability

 

 

29,717

 

 

 

28,494

 

Deferred revenue and customer deposit

 

 

837,295

 

 

 

791,133

 

TOTAL CURRENT LIABILITIES

 

 

2,347,976

 

 

 

2,940,799

 

 

 

 

 

 

 

 

 

LONG TERM LIABILITIES

 

 

 

 

 

 

 

Operating lease obligation, long term

 

 

139,602

 

 

 

147,480

 

TOTAL LONG TERM LIABILITIES

 

 

139,602

 

 

 

147,480

 

 

 

 

 

 

 

 

 

TOTAL LIABILITIES

 

 

2,487,578

 

 

 

3,088,279

 

 

 

 

 

 

 

 

 

SHAREHOLDERS’ EQUITY (DEFICIT)

 

 

 

 

 

 

 

Preferred stock, $0.001 par value; 5,000,000 Authorized shares:

 

 

 

 

 

 

 

Series A Preferred stock; 10,000 authorized, zero and 10,000 shares issued and outstanding;

 

 

-

 

 

 

-

 

Series B Preferred stock; 25,000 authorized, 18,025 shares issued and outstanding;

 

 

18

 

 

 

18

 

Series C Preferred stock; 25,000 authorized, 14,425 shares issued and outstanding;

 

 

14

 

 

 

14

 

Series D Preferred stock; 90,000 authorized, 86,021 and 90,000 shares issued and outstanding;

 

 

86

 

 

 

86

 

Series E Preferred stock; 10,000 authorized, 10,000 shares issued and outstanding;

 

 

10

 

 

 

10

 

Series F Preferred stock; 800,000 authorized, zero and 2,413 shares issued and outstanding;

 

 

-

 

 

 

-

 

Series G Preferred stock; 2,600 authorized, 2,597 shares issued and outstanding;

 

 

3

 

 

 

3

 

Series H Preferred stock; 1,000 authorized, zero and zero shares issued and outstanding;

 

 

-

 

 

 

-

 

Series I Preferred stock; 3,000,000 authorized, 2,272,727 and zero shares issued and outstanding;

 

 

2,273

 

 

 

-

 

Series J Preferred stock; 700 authorized, zero and zero shares issued and outstanding;

 

 

-

 

 

 

-

 

Common stock, $0.001 par value; 10,000,000,000 and 2,000,000,000 authorized shares; 1,334,408,773 and 1,175,324,203 shares issued and outstanding, respectively

 

 

1,334,414

 

 

 

1,175,330

 

Additional paid in capital

 

 

55,870,245

 

 

 

49,595,914

 

Common stock payable, consisting of 5,000,000 shares valued at $0.1128

 

 

564,000

 

 

 

564,000

 

Accumulated deficit

 

 

(56,633,184

)

 

 

(53,859,673

)

TOTAL SHAREHOLDERS’ EQUITY (DEFICIT)

 

 

1,137,879

 

 

 

(2,524,298

)

 

 

 

 

 

 

 

 

TOTAL LIABILITIES AND SHAREHOLDERS’ EQUITY (DEFICIT)

 

$

3,625,457

 

 

$

563,981

 

AIADVERTISING, INC. AND SUBSIDIARIES

CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

(UNAUDITED)

 

 

Three Months Ended

 

Six Months Ended

 

 

June 30,

2023

 

June 30,

2022

 

June 30,

2023

 

June 30,

2022

 

 

 

 

 

 

 

 

 

REVENUE

 

$

1,594,041

 

 

 

1,618,626

 

 

$

3,768,793

 

 

 

2,818,288

 

 

 

 

 

 

 

 

 

 

 

 

 

 

COST OF REVENUE

 

 

1,953,936

 

 

 

1,627,788

 

 

 

3,609,385

 

 

 

3,163,620

 

Gross Profit

 

 

(359,895

)

 

 

(9,162

)

 

 

159,408

 

 

 

(345,332

)

 

 

 

 

 

 

 

 

 

 

 

 

 

OPERATING EXPENSES

 

 

 

 

 

 

 

 

 

 

 

 

Salaries and outside services

 

 

1,151,803

 

 

 

858,804

 

 

 

1,823,064

 

 

 

2,123,509

 

Selling, general and administrative expenses

 

 

805,499

 

 

 

1,139,493

 

 

 

1,528,784

 

 

 

2,154,057

 

Depreciation and amortization

 

 

8,047

 

 

 

9,321

 

 

 

16,097

 

 

 

18,434

 

TOTAL OPERATING (INCOME) EXPENSES

 

 

1,965,349

 

 

 

2,007,618

 

 

 

3,367,945

 

 

 

4,296,000

 

 

 

 

 

 

 

 

 

 

 

 

 

 

INCOME (LOSS) FROM OPERATIONS BEFORE OTHER INCOME AND TAXES

 

$

(2,325,244

)

 

 

(2,016,780

)

 

$

(3,208,537

)

 

 

(4,641,332

)

 

 

 

 

 

 

 

 

 

 

 

 

 

OTHER INCOME (EXPENSE)

 

 

 

 

 

 

 

 

 

 

 

 

Other expense

 

 

435,021

 

 

 

-

 

 

 

435,026

 

 

 

-

 

Gain (loss) on Sales of Discontinued Operations

 

 

-

 

 

 

-

 

 

 

-

 

 

 

25,197

 

TOTAL OTHER INCOME (EXPENSE)

 

$

435,021

 

 

 

-

 

 

$

435,026

 

 

 

25,197

 

 

 

 

 

 

 

 

 

 

 

 

 

 

INCOME/(LOSS) FROM OPERATIONS BEFORE PROVISION FOR TAXES

 

$

(1,890,223

)

 

 

(2,016,780

)

 

$

(2,773,511

)

 

 

(4,616,135

)

INCOME (LOSS) FROM DISCONTINUED OPERATIONS BEFORE PROVISION FOR TAXES

 

$

-

 

 

 

-

 

 

$

-

 

 

 

-

 

 

 

 

 

 

 

 

 

 

 

 

 

 

PROVISION (BENEFIT) FOR INCOME TAXES

 

 

-

 

 

 

-

 

 

 

-

 

 

 

-

 

 

 

 

 

 

 

 

 

 

 

 

 

 

NET INCOME/(LOSS)

 

$

(1,890,223

)

 

 

(2,016,780

)

 

$

(2,773,511

)

 

 

(4,616,135

)

 

 

 

 

 

 

 

 

 

 

 

 

 

PREFERRED DIVIDENDS

 

 

-

 

 

 

-

 

 

 

-

 

 

 

-

 

 

 

 

 

 

 

 

 

 

 

 

 

 

NET INCOME/(LOSS) ATTRIBUTABLE TO COMMON SHAREHOLDERS

 

$

(1,890,223

)

 

 

(2,016,780

)

 

$

(2,773,511

)

 

 

(4,616,135

)

 

 

 

 

 

 

 

 

 

 

 

 

 

NET LOSS PER SHARE

 

 

 

 

 

 

 

 

 

 

 

 

BASIC

 

$

(0.00

)

 

$

(0.00

)

 

$

(0.00

)

 

$

(0.00

)

DILUTED

 

$

(0.00

)

 

$

(0.00

)

 

$

(0.00

)

 

$

(0.00

)

 

 

 

 

 

 

 

 

 

 

 

 

 

WEIGHTED-AVERAGE COMMON SHARES OUTSTANDING

 

 

 

 

 

 

 

 

 

 

 

 

BASIC

 

 

1,329,921,400

 

 

 

1,131,934,620

 

 

 

1,281,214,213

 

 

 

1,094,989,076

 

DILUTED

 

 

1,329,921,400

 

 

 

1,131,934,620

 

 

 

1,281,214,213

 

 

 

1,094,989,076

 

AIADVERTISING, INC. AND SUBSIDIARIES

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

(UNAUDITED)

 

 

Six Months

Ended

 

Six Months

Ended

 

 

June 30,

2023

 

June 30,

2022

CASH FLOWS FROM OPERATING ACTIVITIES:

 

 

 

 

Net income (loss) from continued operations

 

$

(2,773,511

)

 

$

(4,616,135

)

 

 

 

 

 

 

 

Adjustment to reconcile net loss to net cash (used in) operating activities

 

 

 

 

 

 

Bad debt expense

 

 

-

 

 

 

(1,150

)

Depreciation and amortization

 

 

16,099

 

 

 

18,434

 

Gain on Sale of Discontinued Operations

 

 

-

 

 

 

(25,197

)

Non-cash compensation expense

 

 

836,261

 

 

 

894,117

 

Non-cash service expense

 

 

-

 

 

 

3,374

 

Change in assets and liabilities:

 

 

 

 

 

 

(Increase) Decrease in:

 

 

 

 

 

 

Accounts receivable

 

 

(632,632

)

 

 

(12,428

)

Prepaid expenses and other assets

 

 

(97,783

)

 

 

1,063

 

Costs in excess of billings

 

 

-

 

 

 

3,942

 

Lease deposit

 

 

-

 

 

 

4,361

 

Accounts payable

 

 

(624,520

)

 

 

593,589

 

Accrued expenses

 

 

(15,688

)

 

 

(6,680

)

Customer Deposits

 

 

46,162

 

 

 

218,756

 

 

 

 

 

 

 

 

NET CASH (USED IN) OPERATING ACTIVITIES

 

 

(3,245,612

)

 

 

(2,923,954

)

 

 

 

 

 

 

 

CASH FLOWS FROM INVESTING ACTIVITIES:

 

 

 

 

 

 

Cash paid for purchase of fixed assets

 

 

-

 

 

 

(23,209

)

Proceeds from the sale of discontinued operations

 

 

-

 

 

 

25,197

 

NET CASH (USED IN)/PROVIDED BY INVESTING ACTIVITIES

 

 

-

 

 

 

1,988

 

 

 

 

 

 

 

 

CASH FLOWS FROM FINANCING ACTIVITIES:

 

 

 

 

 

 

Proceeds of issuance of common stock, net

 

 

599,427

 

 

 

940,159

 

Proceeds (payments) of preferred stock

 

 

5,000,000

 

 

 

-

 

 

 

 

 

 

 

 

NET CASH (USED IN)/PROVIDED BY FINANCING ACTIVITIES

 

 

5,599,427

 

 

 

940,159

 

 

 

 

 

 

 

 

NET INCREASE / (DECREASE) IN CASH

 

 

2,353,815

 

 

 

(1,981,807

)

 

 

 

 

 

 

 

CASH, BEGINNING OF PERIOD

 

 

55,831

 

 

 

3,431,455

 

 

 

 

 

 

 

 

CASH, END OF PERIOD

 

$

2,409,646

 

 

$

1,449,648

 

 

 

 

 

 

 

 

SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION

 

 

 

 

 

 

Interest paid

 

$

-

 

 

$

-

 

Taxes paid

 

$

-

 

 

$

-

 

 

 

 

 

 

 

 

Right of Use Assets

 

$

6,655

 

 

 

56,650

 

Cashless Exercise of stock options

 

$

3,931

 

 

$

912

 

 

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