Lively’s 2025 HSA Outlook report finds that higher account balances can help ease rising financial stress.
Lively, Inc., a top-rated health and lifestyle benefits platform* known for launching the modern Health Savings Account (HSA), today announces the release of its 2025 HSA Outlook report. As Americans continue to navigate economic volatility, financial stress is on the rise. HSAs, which offer tax-free savings, investing, and spending on health-related expenses, have long been a strategy for account holders to save for both the short and long term. This report helps companies and individuals understand what to look for in a provider, including easy-to-use features, built in account holder education, and accessible investing options, in order to best meet their needs in the year ahead.
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Lively's HSA Outlook report shares critical insight for brokers, consultants, and benefits leaders. (Graphic: Business Wire)
“HSAs have long been a strategy to help offset the high cost of healthcare. Making healthcare more affordable and accessible is at the core of our mission at Lively and I’m proud that we’re making strides towards that goal,” said Alex Cyriac, co-founder and CEO of Lively.
Lively found that:
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Lively HSA account balances were 35% higher than the industry average on January 1.
- The average balance of Lively’s HSA accounts, including unfunded accounts, was $4,923, compared to the industry average of $3,639 as reported by Devenir’s 2024 mid-year report.
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64% of HR leaders expect health insurance costs to rise between 10 - 35% in the next year according to a survey conducted by Lively.
- HSAs can help offset higher costs of health insurance and healthcare.
- 80% of HR leaders feel that offering competitive financial benefits is more important than a year ago.
“At Lively we believe in empowering account holders with the information and options that enable them to make the most of their HSA balances and have more money available for the care they need, when they need it. As Americans contend with rising prices, we’re proud to help them build flexibility and financial security,” said Shobin Uralil, co-founder and COO of Lively.
Read the full report:
https://reports.livelyme.com/2025/hsa-overview/
About Lively
Lively is the health and lifestyle benefits platform that works the first time, every time. Our solutions are designed to take the guesswork out of managing benefits and drive efficiency for you and your teams. Our innovative platform is grounded by your everyday needs and circumstances. By combining robust features with unparalleled service, we make maximizing your benefits as simple as it should be.
Lively currently offers HSA, FSA, HRA, COBRA, Direct Bill, Commuter, Lifestyle Spending Accounts, and Medical Travel Accounts.
*Lively’s HSA is top-rated according to Morningstar’s 2023 Health Savings Account Landscape, G2, Trustpilot, and Lively's Customer Satisfaction survey.
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