New capabilities, new capital, and a new category make Veylan the first intelligent system to unify strategy, creative, and media execution

News Highlights:

• Announcing new product capabilities: Deliverables, Nanoinsights and Media Execution make Veylan the first AI-native platform to unify strategy, creative, and media in one intelligent system - enabling 70% lower costs and 10x faster execution.
• Industry validation: Named a category leader in WARC’s landmark measurement paper, recognizing Veylan’s AI-native OS as the future of advertising intelligence.
• Growth momentum: Backed by new funding, acquisitions, and a leadership team with $10B+ in prior enterprise value creation, Veylan makes its debut at Advertising Week NY.

Veylan today announced new product features to the industry’s first fully integrated AI-native operating system for advertising, unifying strategy, creative, media buying, and optimization in one intelligent platform. For the first time, media buying and optimization now happen in the same workflow as strategy and creative, all in a single command center. Designed to replace today’s fragmented adtech stack, Veylan gives advertisers and marketers a single system to plan, execute, and optimize campaigns with unprecedented speed and precision.

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WARC's Media, Marketing & Measurement Technology Market Map features Veylan in the top right as a category leader of autonomous AI platforms.

Less than a year post-launch, Veylan is already delivering measurable impact:

• Early adopters, including creative ad agency, PadSquad, report 70% cost reductions and 10x faster campaign execution.
• New product capabilities unify ad management, surface real-time insights, and generate ready-to-edit campaign assets in minutes.
• Expanded leadership, including the recent addition of Chief Operating Officer, Quique Nagle from Advisr.

Veylan’s debut comes as WARC names the company a category leader in its landmark research paper on MAMMA (Marketing-Advertising-Media-Measurement-Analytics). The report identifies measurement chaos as a structural flaw in the $1 trillion ad industry and calls for unified, AI-driven systems, like Veylan, as the solution. Veylan is featured as one of the few leading this shift, integrating strategy, creative, distribution, budgeting and optimization through autonomous AI agents.

The Problem: $120 Billion Lost to Fragmentation

Modern advertising runs on broken workflows. With more than 15,000+ adtech tools data, planning, creative, media, and measurement are trapped in disconnected silos, wasting $120 billion annually to misalignment, wasted time, and guesswork.

The Solution: Veylan’s Unified, Intelligent System - Now Powered by New Capabilities

Veylan eliminates fragmentation with an AI-native system that brings together data, creative reasoning, workflows, media execution, and optimization in one platform. Continuously learning, it surfaces actionable insights and delivers ready-to-use outputs that drive faster, more precise results.

At the core are two forces that make the system work:

• Veylan Vision: turns scattered brand data into deterministic, usable intelligence - connecting dots, spotting gaps, surfacing patterns, and flagging blind spots before they cost money.
• AI Agents: translate intent into action - drafting deliverables, coordinating workflows, and optimizing campaigns in real time.

Building on this foundation, Veylan’s new product capabilities extend intelligence into execution:

• Deliverables: Review-ready first-drafts of briefs, media plans, creative concepts, and more, generated in minutes and grounded in live campaign data.
• Nanoinsights: Smart recommendations automatically surface from campaign data, guiding teams to optimize for stronger results.
• Media Execution: With direct integrations into leading DSPs, Veylan is a central command center to manage ad placements across channels, with live performance tracking and instant budget shifts.

Together, these capabilities unify strategy, creative, and media in one intelligent workflow, enabling teams to move from brief to live campaigns, without disconnected handoffs.

Built for the Future of Advertising

Led by veterans across advertising, media, technology, and applied AI, with more than $10 billion in combined enterprise value created, Veylan is scaling rapidly. The company has secured strong financial backing from its founders, the DMV Angels, and other strategic investors, providing the resources to accelerate platform expansion, customer growth, and M&A opportunities. The recent acquisition of Advisr strengthens Veylan’s leadership and expands its capabilities, solidifying its position as a category-defining company ready for its next phase of growth.

“Veylan is an operating system for advertising in the AI era, built on the breakthrough of certainty,” said Anthony Iacovone, Veylan Co-Founder & CEO. “With Veylan Vision, we’ve solved one of AI’s greatest flaws: its inability to deliver deterministic, repeatable results at scale. Vision turns scattered brand data into reliable intelligence, compounding with every campaign so outcomes get stronger over time. What once took weeks now takes minutes, not by replacing people, but eliminating busywork, so teams can focus on what actually moves the needle.”

Advertising Week NY

For the first time, Veylan will take the stage at Advertising Week New York, October 6–9, 2025, speaking on panels, hosting conversations, and connecting with agencies, brands, and media on-site. To schedule time with Veylan executives at the event, contact hello@veylan.com.

More information available here.

About Veylan

Veylan is the first AI-native operating system built for modern advertising. It replaces fragmented tools with intelligent agents, automated workflows, and real-time orchestration. Designed for speed, scale, and security, Veylan empowers adtech, agencies, and brands to decouple labor from growth, scale faster, work smarter, and shift talent to higher-value strategic work. Veylan is reimagining the future of advertising from the ground up - starting now. Learn more at Veylan.com.

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