Sonny’s Enterprises (“Sonny’s”), the world’s largest manufacturer of conveyorized car wash equipment, parts, service, and a recognized leader in car wash technology solutions, today announced its acquisition of WashMetrix—a premier business insight and performance management platform. The move accelerates the growth of Sonny’s Quivio ecosystem and strengthens its position as the industry’s most trusted and innovative partner for complete business management.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250820965548/en/

Sonny's Enterprises announces the acquisition of WashMetrix, supercharging its technology-driven Quivio business management platform for car wash operators

WashMetrix will now be offered as part of Sonny’s Quivio integrated business management suite, delivering unmatched operational visibility for car wash owners and operators. From site leader to CFO, the platform provides a true P&L view, benchmarks key KPIs by location, and integrates POS, HRIS, and accounting to go beyond standard reporting—transforming data into actionable business intelligence.

Accelerating the Quivio Strategy

The acquisition strengthens Sonny’s ability to execute its technology roadmap while maintaining its original vision and go-to-market strategy. By integrating WashMetrix, Sonny’s accelerates the delivery of planned capabilities, such as HR and accounting, while expanding operational insights for customers.

“This acquisition is an accelerant to our strategy,” said Curt Hutchins, CEO of Sonny’s. “WashMetrix enhances Quivio with advanced business intelligence and operational analytics, giving our customers the most complete and accurate view of their performance. It allows us to bring these capabilities to market faster and with even greater impact.”

Delivering Total Insight with the Industry’s Most Comprehensive Solution for Operators

With WashMetrix, Quivio customers will gain a new level of clarity into their operations. By consolidating data across multiple locations and systems, operators can compare performance instantly, uncover trends, and close the books faster. This positions Sonny’s as the single source for technology, equipment, and expertise—simplifying vendor relationships and creating a truly end-to-end car wash business management solution.

“WashMetrix was built to give car wash operators unmatched visibility and control over their entire business — far beyond just POS data,” said Rex Womble, CEO and Co-Founder of WashMetrix. “This acquisition marks a massive leap forward. By joining forces with Sonny’s, we’re embedding the power of WashMetrix into the industry’s most comprehensive car wash ecosystem. Together, we’re not just streamlining operations — we’re redefining how data drives smarter, faster, and more profitable decision-making for operators of all sizes.”

Already in use by several Sonny’s customers, WashMetrix will soon be seamlessly integrated into Quivio, giving operators faster access to the insights they need to run smarter and more profitably.

Learn more about Sonny’s technology roadmap at Quivio.com. For more information on WashMetrix visit WashMetrix.com.

About Sonny’s Enterprises

Sonny’s is the largest manufacturer of conveyorized car wash equipment, parts, and supplies globally. Forward-thinking car wash investors, owners, and operators partner with Sonny’s for its total offering, market leadership, and deep expertise. The company’s educational resources, technology-driven solutions, and software products support operator profitability, while its innovative conveyorized car wash equipment and supplies foster continued business growth. For more information on Sonny’s visit SonnysDirect.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20250820965548/en/

“WashMetrix enhances Quivio with advanced business intelligence and operational analytics, giving our customers the most complete and accurate view of their performance.” — Curt Hutchins, CEO, Sonny’s Enterprises