First 100 Guests in Line Oct. 2 at Participating Corner Bakery Cafe Locations Receive Mug with 25-Cent Coffee Refills for a Year
Dallas, TX (RestaurantNews.com) Guests will soon have more than delicious food to smile about at Corner Bakery Cafe. For the second year in a row, the restaurant is celebrating World Smile Day with a smile-inducing giveaway. The first 100 guests in line at participating Corner Bakery Cafe locations Friday, October 2 will receive a free Corner Bakery Cafe smiley face mug, with discounted coffee refills for a year.
Guests who receive the mugs will be treated to 25-cent hand-roasted coffee refills for a year when they present the mugs on future visits to participating Corner Bakery Cafe. The mugs are bright yellow and feature the classic smiley face image.
“Our smiley face mug giveaway was so popular last year, we are thrilled to bring it back and put a smile on even more faces this World Smile Day,” said Justin Lambeth, Chief Marketing Officer of Corner Bakery Cafe.
“When we are happy—when our mindset and mood are positive—we are smarter, more motivated, and thus more successful,” says Shawn Achor, author of The Happiness Advantage. “Happiness is the center, and success revolves around it. By celebrating the day dedicated to spreading happiness with their guests, Corner Bakery Cafe hopes to generate smiles and positive moods across the country.”
Guests are encouraged to join the World Smile Day conversation on social media by posting a picture with their mugs and #SmileAtTheCorner.
The origin of World Smile Day traces back to 1963 when commercial artist Harvey Ball created the smiley face, one of the most iconic symbols of happiness and goodwill. Ball thought everyone should devote one day each year to smiles and acts of kindness, and in 1999, declared the first Friday in October World Smile Day.
Visit the Corner Bakery Cafe Facebook page (https://www.facebook.com/notes/10153713828216004/) for a complete list of World Smile Day participating cafes. To locate a Corner Bakery Cafe near you, visit www.cornerbakerycafe.com.
About Corner Bakery Cafe
Corner Bakery Cafe is a fast-casual restaurant serving breakfast, lunch and dinner to guests in 22 states and Washington, D.C. Established in 1991, Corner Bakery Cafe restaurants are owned and operated by CBC Restaurant Corp. with more than 190 company-owned and franchised locations around the country. Founded on a philosophy of creating a place for people to relax and gather with family and friends, Corner Bakery Cafe features innovative, seasonal menu options while delivering a premier bakery cafe experience in the heart of neighborhoods everywhere. For more information, visit www.cornerbakerycafe.com.
Fishman Public Relations