Notable Friday Option Activity: DWRE, TUP, BGS

Looking at options trading activity among components of the Russell 3000 index, there is noteworthy activity today in Demandware Inc (DWRE), where a total volume of 2,120 contracts has been traded thus far today, a contract volume which is representative of approximately 212,000 underlying shares (given that every 1 contract represents 100 underlying shares). That number works out to 42% of DWRE's average daily trading volume over the past month, of 504,755 shares..