New Shakeology® Clinical Study Validates Weight Loss Benefits

The newest clinical study (the “Study”) on Beachbody’s superfood nutrition shake named Shakeology® (“Shakeology”) has just been published in the Journal of Nutrition. The objective of the Study was to determine if using Shakeology twice-daily can improve weight loss and metabolic outcomes in healthy overweight and obese adults. The benefits experienced by people in the study align with many years of the results that Shakeology has delivered to consumers. Accordingly, the people in the Shakeology group lost more weight, saw decreases in cholesterol that were already in the normal range and increases in the metabolic hormone adiponectin than in the placebo group.

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New clinical study provides further evidence that The Beachbody Company’s Shakeology delivers weight loss benefits to users. (Photo: Business Wire)

New clinical study provides further evidence that The Beachbody Company’s Shakeology delivers weight loss benefits to users. (Photo: Business Wire)

The Study was conducted by KGK Science Inc., an independent contract research organization and wholly owned subsidiary of Wellbeing Digital Sciences Inc. (NEO: MEDI) (OTC: KONEF) (FRA: MY0). It was a 12-week, randomized, double-blinded and placebo-controlled clinical trial that included a sample of 206 overweight and obese adults from 4 different locations in the US and Canada. Participants in the Study were randomized to consume Shakeology or a calorie-matched placebo 30 minutes before breakfast and lunch, while following a calorie restricted diet for 12 weeks. The primary outcome of the Study was weight loss that was significantly greater in the Shakeology group than in the placebo group.

The strengths of the Study included a large sample size and the increased weight loss experienced by subjects over and above the calorie-matched placebo. Greater weight loss indicated that the benefits of Shakeology do not just stem from its calories, but also from its additional ingredients including the protein, fiber, superfood and phytonutrient blends that may contribute to the benefits that people experience with the product. The most novel finding from the Study was the increase in the metabolic hormone, adiponectin, which is produced by adipose tissue in the body and influences how a person’s body makes, uses and stores energy.

Dr. Heather Leidy, a member of The Beachbody Company Scientific Advisory Board and an Associate Professor in the Department of Nutrition at the University of Texas at Austin who collaborated on the study said, “This study illustrated that the consumption of nutrient-rich protein and fiber shakes, like Shakeology, can lead to significant weight loss and uniquely increase the secretion of adiponectin – which is a hormone that, in essence, supports normal blood sugar levels and cardiovascular health. Thus, these findings support the inclusion of nutritious shakes, containing protein and fiber, to promote weight management and metabolic health.”

The Study is the second peer-reviewed, published study of Shakeology sponsored by The Beachbody Company. Dr. Emily Fritz, Beachbody’s Executive Director of Scientific Affairs, while talking about the importance of conducting research on products noted, “We develop products that are based on science, but we take it further by continuing to conduct research that increases confidence in the quality and efficacy of what we offer. We have thousands of success stories about Shakeology and this new science helps provide further evidence of the benefits people can experience with the product.”

ABOUT KGK SCIENCE

Founded in 1997, KGK is a leading North American contract research organization based in London, Ontario that primarily provides high-quality clinical research trials with a focus on the nutraceutical and emerging health care products. The business has successfully helped hundreds of companies with custom designed clinical trials and claim substantiation strategies to move products into global markets. KGK’s other existing service lines include expert regulatory support and compliance solutions, participant recruitment, research support services and consulting services. On an approximate basis, the business to date has produced 150 publications, executed over 400 clinical trials across more than 40 indications, amassed 25,000 participants in its database and collected 10 million data points.

ABOUT WELLBEING DIGITAL SCIENCES

Wellbeing Digital Sciences Inc. (NEO: MEDI) (OTC: KONEF) (FRA: MY0), is an evidence-based healthcare company focused on innovative clinical solutions, artificial intelligence-powered digital therapeutics and contract research. Its mission is supported by a network of North American clinics that provide ketamine-assisted therapies and other types of treatment to patients as well as through a contract research organization that offers clinical trials services to clients pursuing drug development. In essence, the company exists to make breakthrough treatments more accessible and to offer patients transformational experiences.

ABOUT THE BEACHBODY COMPANY, INC.

Headquartered in Southern California, The Beachbody Company is a worldwide leading digital fitness and nutrition subscription company, with over two decades of creating innovative content and powerful brands. The Beachbody Company is the parent company to the Beachbody On Demand streaming platform (BOD) with over 100 complete fitness programs, 4,500 individual workouts, multiple nutrition programs, and the connected Beachbody Bike by MYXfitness. For more information, please visit TheBeachbodyCompany.com.

Forward Looking Statements: This press release contains "forward-looking" statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995, which are statements other than historical fact or in the future tense. These statements include but are not limited to, statements regarding our future performance and our market opportunity, including results of our products and related studies, our business strategy, our plans, and our objectives and future operations.

Forward-looking statements are based upon various estimates and assumptions, as well as information known to us as of the date hereof, and are subject to risks and uncertainties. Accordingly, actual results could differ materially due to a variety of factors, including: our ability to effectively compete in the fitness and nutrition industries; our ability to successfully acquire and integrate new operations; our reliance on a few key products; market conditions and global and economic factors beyond our control; intense competition and competitive pressures from other companies worldwide in the industries in which we operate; and litigation and the ability to adequately protect our intellectual property rights. You can identify these statements by the use of terminology such as "believe", “plans”, "expect", "will", "should," "could", "estimate", "anticipate" or similar forward-looking terms. You should not rely on these forward-looking statements as they involve risks and uncertainties that may cause actual results to vary materially from the forward-looking statements. For more information regarding the risks and uncertainties that could cause actual results to differ materially from those expressed or implied in these forward-looking statements, as well as risks relating to our business in general, we refer you to the "Risk Factors" section of our Securities and Exchange Commission (SEC) filings, including those risks and uncertainties included in the Form 10-K filed with the SEC on March 1, 2022 and quarterly reports on Form 10-Q, which are available on the Investor Relations page of the Beachbody website at https://investors.thebeachbodycompany.com and on the SEC website at www.sec.gov.

All forward-looking statements contained herein are based on information available to us as of the date hereof and you should not rely upon forward-looking statements as predictions of future events. The events and circumstances reflected in the forward-looking statements may not be achieved or occur. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee future results, performance, or achievements. We undertake no obligation to update any of these forward-looking statements for any reason after the date of this press release or to conform these statements to actual results or revised expectations, except as required by law. Undue reliance should not be placed on forward-looking statements.

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